Designing and producing QSLs is an interesting project. The last two below are my own designs, while the first two were recently provided by ARRL.
2015 QSL:
(template by ARRL)
That's Hiram P. Maxim at the upper right, ham radio's "patron saint".
2014 QSL:
(template by ARRL)
2007 QSL:
2003 QSL: